# CV
## Experience
### [Baserange](http://baserange.net.au/)
#### Customer Experience Associate (eCommerce & Retail)
<span class="label">March 2023—Present</span>
- Delivered warm, considered and unique customer experiences in-store and online resulting in exceeding monthly sales targets.
- Supported customer needs by providing technical guidance on product styles, garment fabrics, production processes, and care requirements.
- Developed onboarding resources for new team members and facilitated thoughtful learning experiences to support their ongoing growth and confidence in their role.
- Improved store operations such as stock accuracy to ensure seamless customer experiences across both in-store and eCommerce channels.
### [MESS (Melbourne Electronic Sound Studio)](https://mess.foundation/)
#### Communications Lead & Webmaster
<span class="label">March 2025—September 2025</span>
- Developed a communications strategy to support both new and existing audiences during the organisation’s relocation to Fed Square.
- Created content such as copywriting assets to promote cultural programs and community engagement.
- Oversaw social media channels, digital campaigns, and website ecosystems; increasing engagement, reach, and accessibility.
- Managed WordPress website operations, proactively troubleshooting and resolving technical issues to maintain site stability and functionality.
### [Love + Money](https://loveandmoney.com/)
<span class="label">January 2023—March 2023</span>
#### Producer
- Collaborated with multiple stakeholders, communicated harmoniously with clients to deliver expectations.
- Managed multidisciplinary teams and projects using project management software, ensuring on-time delivery.
- Created detailed briefs to communicate client needs and reviewed deliverables for quality assurance.
- Coordinated design sprints, coordinated deadlines, and provided weekly updates to ensure project alignment.
### [Aesop](https://www.aesop.com/)
#### Global Digital Producer
<span class="label">March 2020—January 2023</span>
- Delivered [digital minimum viable product The Athenaeum](https://www.aesop.com/r/the-athenaeum/) (MVP content blog) on aesop.com which increased Search Engine Optimisation (SEO) metrics and strengthened brand awareness.
- Collaborated with Subject Matter Experts to produce compliant, accessible, and legal content; led global producers in creating culturally aligned material.
- Performed user acceptance testing to ensure optimal experience, enhanced content platform capabilities through technical input.
- Executed global digital strategy for Aesop.com, including campaigns, partnering with key stakeholders to deliver evergreen content.
#### Retail Consultant
<span class="label">September 2017—March 2020</span>
- Provided tailored, memorable customer experiences a building and maintaining a loyal customer base in multiple stores across Victoria
- Demonstrated strong product and brand knowledge; exceeding monthly KPI’s and targets
- Delivered thoughtful training and learning experiences to new colleagues to instil confidence and success within the team
### [Apple Inc.](https://www.apple.com/)
#### Genius Administrator
<span class="label">April 2017—September 2017</span>
**04/2017 - 09/2017**
- Tailored product solutions, provided expert advice, diagnosed issues, resolved repairs, mentored staff, managed conflicts, and enhanced customer relations at Apple.
#### Technical Specialist
<span class="label">August 2016—September 2017</span>
- Assisted customers in effectively using Apple products; assessed their needs, provided technical solutions or training, leading to strong customer relationships.
#### Specialist
<span class="label">July 2015—August 2016</span>
- Delivered exceptional customer experiences by identifying customer needs, recommending suitable products, and fostering a culture of belonging and excellence where success is measured through team productivity.